How to get more Google reviews without being pushy

Free guide from Plain Talk AI · 4 minute read

For local trades, Google reviews bring in more work than almost any ad. People search "[your trade] near me", look at the stars and call the business that looks most trusted. The good news is that most happy customers are glad to leave a review. They just need to be asked at the right time, in the right way.

1. Ask on the same day

The best time to ask is when the job's just finished and the customer is happy. Wait a week and the moment's gone.

2. Make it easy

Send your direct review link so they can do it in one tap. You'll find it in your Google Business Profile under "Ask for reviews". Save it in your phone's notes so it's always handy.

3. Send a short, personal text

Here's a message you can copy and adjust:

Hi [first name], thanks again for having us out to [job] today. If you're happy with the work, a quick Google review would really help our small business. A sentence or two is plenty: [review link]. Cheers, [your name]

Or have AI write one for each job:

Write a short text under 45 words asking [first name] for a Google review after we [job]. Mention [something specific about the job]. Include my link: [link]. Warm, not pushy.

4. Reply to every review

Replying shows future customers that you care, and it helps your profile in local search. Thank them by first name, mention the job, and keep it short.

5. Handle bad reviews calmly

Wait until you've cooled down. Thank them for the feedback, don't argue, correct any wrong facts politely, keep the customer's private details out of it, and invite them to contact you directly. Future customers will judge your reply more than the review.

The rules

• Never offer discounts or gifts in exchange for reviews.
• Never write reviews yourself or ask friends to post fake ones.
• Both break Google's rules and Australian Consumer Law.